I first turned to blogs as a cost-effective way to market my business back in late 2007.
And after managing more than a dozen blogs at the moment (both my own and for clients), coming up with easy blog posting ideas and tips over the years has become much more than a time-management necessity.
It is the KEY to my online success.
That’s because you don’t write a blog post for the sake of writing a blog post.
No doubt the end result you have in mind for all this effort is to:
- grow your business
- make money online
- market your products and services to grow your revenue
So…
How to Write a Blog Post
Probably the single biggest hurdle you have to overcome when it comes to blog marketing is writing effective blog posts.
And I know a thing or two about this because I’ve been writing posts for nearly 4 years — both for my own sites and especially for clients. And even after some coaching an numerous tips writing effectively remains a challenge for most.
After all, you need people to FIND you, READ your information, and TAKE ACTION.
To help you with #2 and #3, here are 10 super-simple tips you can implement right away, starting today:
- optimal length = 250 to 400 words
- always use an introduction of 2 – 4 sentences to set up the article
- focus on ONE point
- inject some personality — keep it “real” with a conversational style
- write TO a person, not FOR an audience
- make sure you link to AT LEAST ONE action page
- ask your reader to do SOMETHING — always use a strong “call to action”
- avoid technical language/jargon — unless your audience “gets it”
- follow the rule of: “you/your/yours” at least twice as much as “i/we/mine”
- avoid conditional language, such as “if” – “perhaps” – “maybe”, etc.
My recommendation is you print this out and keep it near your desk as a handy reference (you can download the PDF for your How to Write a Blog Post checklist by clicking the link).
And every time you get ready to write a blog post review the checklist to help you stay on track.
Does that make sense?
Get Personal One-on-One Help Today
Whether you have worked with another web marketing firm in the past, OR you have been working at improving your website by yourself, here’s what you can do right now…
Call and schedule a no-strings-attached phone consultation.
That’s it.
Call 888-542-2936 Today!
After you leave a voice message I will personally follow up with you to schedule a mutually convenient time to discuss your web sales, goals, and long-term plans.
And if it makes sense for the both of us to pursue a working relationship, we’ll decide together.
The choice is yours…
