And why MOST people are DOOMED to fail… certainly not the most positive way to start an article, but the goal of a headline is to get your attention, isn’t it? I’m going to start by stating some irrefutable facts up front because nothing frustrates me more then sharing my experience and expertise with people […]
Is It Time to Update Your Website?
Read on… If you have been following some (or most?) of the articles I’ve posted here over the years you probably have a good sense that my focus is on helping you get more organic traffic to your website. And by “organic” I mean traffic that comes from folks searching online. In the past, I’ve […]
Tired of Trading Time for Money?
My first job was at a cemetery where my aunt was the manager. I worked full-time during the summer starting when I was 14 years old, and they used an old punch-card system where you entered your time-card (located on the wall), stuck it in a slot, and manual moved a lever to “punch” the […]
Understanding the “Next Step Marketing” Sales Process
One of my favorite comedy movies is “What About Bob?” In the movie Bill Murray plays a very needy psychiatric patient who follows his therapist (and family) up to New Hampshire for vacation. One type of therapy that he’s offered by his doctor (played by Richard Dreyfuss), who is also plugging a new book, urges […]
Can Less Website Traffic Equal More Business?
Seems like a simple enough question, right? And maybe you jumped in and figured that the answer is a resounding “no.” Well, if you did leap to that conclusion you’re not alone… and not necessarily right, either. That’s because NOT all website traffic is created equal. In fact, there are two often-overlooked factors regarding website […]
What is Responsive Web Design?
And why should you care? You probably already know that more people surf the web using smart phones and tablets. Yet, most graphic designers use large monitors in their office when coming up with your site’s design and homepage layout. And this dichotomy creates a potential problem for how YOUR site will be viewed by […]