You have a website. Or are talking to a web developer because you finally realize that the internet is here to stay. Maybe you’ve heard somewhere that getting “traffic” to your site is important. So you ask your questions, do your “due diligence” and find someone who promises you lots and lots of traffic. You’re […]
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Google, Blogs and the Democratization of the Internet (part 2)
In a previous post we discussed how search engines really MADE the internet. Prior to that, you needed a techie friend to act as your guide. Otherwise, you were literally lost in a meaningless sea. So what does all this mean for blogs… and your business? Glad you asked… Blog 101 Understand this. Blogs are […]
Google, Blogs and the Democratization of the Internet (part 1)
So, what do Google and Blogs have in common? As many of you know, Google celebrated its tenth anniversary this year. And as I drink my morning coffee from my Google coffee cup, it seemed appropriate to make a link and draw some conclusions to where, in my humble opinion, I think the future of […]
What’s In a (Web) Name? Avoid These Critical Mistakes
I have to tell you right up front, that I’m a little ticked off. No, it’s not that a bunch of folks didn’t register IN ADVANCE for the live seminar. That was partly my fault. I failed to mention that there was no registration at the door. As my buddy Mark likes to say, there’s […]
Is Your Business a Victim of “Copy-Cat” Marketing?
This post is “inspired” by two separate (but related) factors. The first involves an email from a prospective client who had a few questions about our services. The second involves a comment by Dan Kennedy in one of his books (repeated at the seminar I attended in New York a month ago). First, the email […]
What You Need to Succeed… Online
It’s certainly not news to say that times are tough right now for a lot of folks. And businesses. As Dan Kennedy would point out, for too long too many businesses got by with no, or sloppy, marketing. In my other business, for example, some of my credit card clients have watched as their monthly […]