Think pay per click marketing is pretty basic stuff? Think again. At least once a day I find basic points so badly handled that it is OBVIOUS that the company running their pay per click marketing campaign is bleeding cash. Let me share a story with you that happened just a couple of days ago […]
Blogging for Business Seminar
From Passion to Profit Last night Rob and I unveiled the first Phase of our soon to be released “Blogging 4 Business” program. We had a blast clearing the ground and laying the foundation for online business success. And I think it’s safe to say that we “blew them away.” As a way of saying […]
Business Blog Marketing: Blogging 4 Business Program
In roughly ten days (April 16th to be exact) Rob and I are hosting a small, private live seminar for some close friends and clients. The topic? As the title indicates, we’re covering the four main issues to effectively use blog marketing to grow your business. The emphasis is on the “business” aspect of blogging, […]
SEO Keywords and Research Explained
To say that keyword research is the foundation of your internet marketing efforts is a HUGE understatement. Given the fact that it forms the BASIS for all your web marketing strategies, you’d imagine that business owners (or their web developers) would spend a lot of time and energy to get this right. Yet, nothing could […]
Pay Per Click Campaign Management
Three Essential Pay Per Click Tips It doesn’t matter if you’re choosing Google, Yahoo or MSN for your pay per click ad campaign. Sure, there are quirks and complexities to using each platform. And just because an ad works for Google doesn’t mean it will work on the other two platforms. But that’s getting a […]
The Truth About SEO
Lately we’ve received a lot of calls and emails from people looking for help with their current website and “SEO.” So we figured this would be a great time to separate the myths from realities when it comes to the term SEO. SEO Lies Explained If you think there’s a “magic formula” or “silver bullet” […]