I recently had the pleasure of working with a new coaching client named Susan. She teaches quilting classes and wants to promote her classes and sell her products on her website. To give you some background, Susan was referred to us from another “quilter” (Dee) who wanted to sell custom quilted bags online without spending […]
Blog Marketing
The Truth About Facebook Marketing
Do you remember the old Faberge shampoo TV commercial that described you telling two friends about it, “and so on, and so on.” YouTube has a version of the commercial available here. Before long the TV screen was filled with little thumbnails of people showing the simple multiplicative power of “telling two friends.” So what […]
Writing for the Web: How to Maximize Web Page Content
How can Martin Buber’s treatment of the “I–Thou” relationship help you write better copy for the web? “Martin who?” you might be asking. Ok, so Martin Buber is not a house-hold name. And web marketing didn’t even exist when he wrote his ground-breaking book “I and Thou” back in 1958. Yet, his treatment of human […]
Yes… You Can Really Make Money Online
Provided that you follow THREE (3) simple rules from the start. What are they? Before outlining and discussing how these rules affect EVERYTHING you do online you’ll need some “back story” to help you understand why and where I’m coming from in this article. Let me explain… How to Make Money Online Recently I responded […]
A Tale of Two Blogs – Blog Marketing Case Study
Would you like to know what the number ONE issue is holding back the amount of leads or sales your website generates each month? To change things up a bit you will find links to TWO (2) different blogs below. And what I’d like you to click on the links and check both of them […]
How to Get Backlinks Effectively
A long time ago we shared with friends and select clients a strategy to build “backlinks” to their website. That strategy involved posting comments on other blogs that would “link” back to you. Well the cat is out of the bag. Every day our websites are getting bombed by SPAM comments. You may or may […]