Do you want to know what it takes for your website to get on the first page of Google? Of course you do. Listen, it’s not rocket science. It is one part research, one part attention to detail, and one part consistent implementation… if you know what to do. So forget all the social media […]
Google Page Rank
Your Web Marketing Minute: Understanding SEO
Have you recently received any phone calls or found some dubious emails promising to get your website to the first page of Google and/or Yahoo? Just the other day someone called my office and told me that they “worked with Google and Yahoo” and was I interested in learning more? “Google AND Yahoo” I replied. […]
SEO Keywords and Research Explained
To say that keyword research is the foundation of your internet marketing efforts is a HUGE understatement. Given the fact that it forms the BASIS for all your web marketing strategies, you’d imagine that business owners (or their web developers) would spend a lot of time and energy to get this right. Yet, nothing could […]
The Myth of Big
How Corporate Thinking is Killing Your Business Over the past three months we’ve had the honor and privilege of working with a number of clients who have turned to us for help. Some had problems with marketing in general. You know, getting folks in the door. One had a problem with list segmentation, meaning he […]
Image vs. Content… What Really Matters? (part 2)
It’s time to pick up a theme from a few weeks back, when we first discussed the question of what matters more to your website (and business). For those who may have missed the first installment of “Image vs. Content,” you may want to take a moment to review what we’ve already discussed (though we’ll […]
Is Your Blog on a Roll?
Last Friday I had the opportunity to give a 15 minute presentation concerning Google 2.0 (and Web 2.0) changes to a group of Action Coach clients. The talk, to say the least, was well received. We even had a good time, if you can believe it. One of the topics that came up was the […]