A couple days ago I received an e-mail from someone who first reached out to me 9 or 10 months ago about updating one of her websites (she has 3 of them) to WordPress. Anyway, when she first contacted me all those months (back in October or November, if memory serves) she mentioned how she […]
Web Marketing Services
What it Takes to (Really) Succeed Online
And why MOST people are DOOMED to fail… certainly not the most positive way to start an article, but the goal of a headline is to get your attention, isn’t it? I’m going to start by stating some irrefutable facts up front because nothing frustrates me more then sharing my experience and expertise with people […]
Is It Time to Update Your Website?
Read on… If you have been following some (or most?) of the articles I’ve posted here over the years you probably have a good sense that my focus is on helping you get more organic traffic to your website. And by “organic” I mean traffic that comes from folks searching online. In the past, I’ve […]
Understanding the “Next Step Marketing” Sales Process
One of my favorite comedy movies is “What About Bob?” In the movie Bill Murray plays a very needy psychiatric patient who follows his therapist (and family) up to New Hampshire for vacation. One type of therapy that he’s offered by his doctor (played by Richard Dreyfuss), who is also plugging a new book, urges […]
Can Less Website Traffic Equal More Business?
Seems like a simple enough question, right? And maybe you jumped in and figured that the answer is a resounding “no.” Well, if you did leap to that conclusion you’re not alone… and not necessarily right, either. That’s because NOT all website traffic is created equal. In fact, there are two often-overlooked factors regarding website […]
Understanding Google Analytics
Hopefully you already have Google Analytics installed on your site. And if you do, how often do you look at the data? After all, the metrics (i.e. data) that it provides you becomes a road map for you to discover: where your traffic is coming from how “sticky” your site is how well your content […]