There is one prevalent (and for you a very dangerous) myth when you discuss how to generate website traffic. The bottom line is that you don’t (can’t) generate traffic at all. To use the language of fishing, you have to locate traffic “hooks.” Once that’s done it is simply a matter of using the right […]
Web Marketing Services
Web Marketing Tips: Understand Web Dualism for Online Success
It’s probably safe to say that no one had to teach you how to shop online. And yet, time and again people ask about how to get more leads or sales from their websites because they are not getting any results. Why is that? Because understanding how the Internet WORKS is like looking at a […]
Website Marketing Strategy… A Recent Case Study
Recently I was talking with a company based here in Connecticut that sells a very interesting product to a specialized niche. Frankly, before meeting with the owners I had no idea what their product did. Prior to our meeting I only had a name for what they sold. And yet, it only took me 15 […]
Online Marketing and Game Theory
What game are you playing with your business… Chess or Poker? One might think that the idea of “playing games” with your business is a poor way to think about or work at growing your business. However a brief review of game theory will prove instructive. Trust me on this one. And when it comes […]
How to Get Backlinks Effectively
A long time ago we shared with friends and select clients a strategy to build “backlinks” to their website. That strategy involved posting comments on other blogs that would “link” back to you. Well the cat is out of the bag. Every day our websites are getting bombed by SPAM comments. You may or may […]
Internet Marketing Systems… Exposed
It’s fair to say that the majority of websites simply don’t “work” for people. Meaning that they don’t do the job for which they were created. Unless your expectations were so low before you started that you designed them for failure in the first place. Can you say “brochure website?” And if it is true […]