In this web marketing minute I share with you how to set up links, and when to have your link open in a new tab or window. Quick rule of thumb? when linking OFF your site make sure the link will open up the destination website in a new tab when linking ON your site […]
Articles
10 Online Success Tips
I stumbled on this video the other day and just had to share it with you here. Whether you love Louis C.K. and think he’s one of the best comics around these days OR you find his humor too “colorful” for your tastes, there’s no denying the success he’s enjoying right now. So please take […]
Using Categories for Blogs – WMM 6
On this web marketing minute audio I talk about how to use blog categories effectively. Problems to avoid? Using “uncategorized” as your default category Not setting up a default category related to your core product or service Using too many categories for each blog post Questions or comments? Want more helpful audios or videos? If […]
The Power of Storytelling in Marketing
What is the ONE thing that you are in the best BEST position to do? The ONE thing that no one else can really do better than you? Tell your story. In fact, storytelling is very effecting in marketing, if done well, because it accomplishes so much more for you (and your website) than you […]
What is Call to Action Marketing?
In direct response marketing speak a “call to action” is when you ask the person who is interacting with your marketing piece to do something. For example, you could ask them to: share your content on social media, or sign up for your newsletter, or request more information about your product or service. The key? […]