I have been running a professional web marketing company since the beginning of 2008. Since that time I have literally worked with dozens of clients across a broad range of industries: from selling wine online to doctors, cosmetic dentists, attorneys, insurance agencies and more. And though each company or professional practice had a different mission, […]
Organic Page Rank
How to Sell Online (Part 1)
You would think that selling online is easy. After all, most of us know how to buy products and services online. And the process seems fairly straightforward, doesn’t it? Well, yes and no. No one had to teach you how to buy online. But the process of how to sell online involves some important factors […]
The Truth About SEO
Lately we’ve received a lot of calls and emails from people looking for help with their current website and “SEO.” So we figured this would be a great time to separate the myths from realities when it comes to the term SEO. SEO Lies Explained If you think there’s a “magic formula” or “silver bullet” […]
The Myth of Big
How Corporate Thinking is Killing Your Business Over the past three months we’ve had the honor and privilege of working with a number of clients who have turned to us for help. Some had problems with marketing in general. You know, getting folks in the door. One had a problem with list segmentation, meaning he […]
Your Business is like a box of Chocolates…
Ever get one of those box of chocolates with the different flavored “goop” inside? You try to choose the “right” one to pick, but you have no way of knowing what’s REALLY inside? When it’s your box it’s ok to take a bite… and either put it back (my son’s strategy) or throw it out […]
Image vs. Content… What Really Matters? (part 2)
It’s time to pick up a theme from a few weeks back, when we first discussed the question of what matters more to your website (and business). For those who may have missed the first installment of “Image vs. Content,” you may want to take a moment to review what we’ve already discussed (though we’ll […]