If you are a big believer that you need to develop your personal brand to succeed online, you NEED to read this article. As a disclaimer, you may not like — or agree with — what you read here. But I’ve got news for you… On my side of the equation I’ll stack up examples, […]
Web Marketing Services
Three Search Engine Copywriting Tips
Yesterday I stopped by to visit one of my former coaching clients. The reason? They wanted to hire me for SEO consulting once again. Now, in case you misunderstood I was the one who gently fired them over a year ago. And I had a very good reason to gently but firmly tell them that […]
SEO Marketing Tips ~ Creating Your SEO Footprint
It’s possible that you may already know what the term “SEO” stands for: Search Engine Optimization. And it’s even likely that you’ve met people that claim to know SEO. But this much I can guarantee you — no one has given you one extremely useful and valuable tip regarding REAL SEO… until now. SEO Marketing […]
Online Business Strategy – Be Prepared to Adapt… Or Else
What You Need to Learn from the Railroads When I say “adapt” it’s possible that a line from Darwin pops in your head… “survival of the fittest.” And if that phrase did come to mind, you’re kind of on the right track. Let me explain. A few years ago I had the pleasure of meeting […]
Setting Up an Online Business?
This article could be called “How we generated an extra $900 per month in 21 minutes.” Okay, that’s not entirely accurate… Yes, it really did take 21 minutes from start to finish — i.e. from a new online lead to a closed sale complete with credit card authorization faxed to our office. But there was […]
Writing for the Web: An SEO Content Writing Case Study
What does it mean to write effectively for the web? And what exactly is SEO content writing? Both are great questions. And both are critical for your online success. In a previous article (how to maximize web page content) we focused on how your web copy needs to “bridge” the gap between your website and […]